PondPros — Pond Professionals Alliance

The 45 second before and after video script

A script you can shoot on a phone at the end of a job. Words to say, shots to get, and the line that makes people call.

ScriptEasy20 minutes to shoot

What this fixes: Social · Photos · Video · Instagram · Facebook · Social presence

45 second before and after — your company

Shoot vertical. Talk while you walk. No music needed.

Shot 1, the before (5 seconds)

Stand in the empty yard. Say:

"This is a back yard in your town. Nothing here but grass."

Shot 2, the dig (5 seconds)

Machine in the hole. Say nothing. Let it run.

Shot 3, the rock (10 seconds)

Hands on a boulder. Say:

"The rock is where it either looks real or it does not. We set every one of these by hand."

Shot 4, water going in (5 seconds)

Hose or first flow over the falls. Silence again.

Shot 5, the finish (15 seconds)

Slow pan across the finished pond. Say:

"Fourteen days. Same crew start to finish. This is what it looks like now."

Shot 6, the ask (5 seconds)

Look at the camera. Say:

"If you want one of these, we work all over your service area. The link is in the bio."

Caption

Built in your town. Ponds like this usually land in the your typical project range range. Questions, just ask. your website

Related resources

Crew photo shot list for every job

Checklist10 minutes to set up, then nothing
The build walkthrough video, dig to water on

Script10 minutes of filming across a job
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